WeChat for Academia: Mini-programs and how to use them
WeChat is indisputably a powerful tool for both publishers and scientific organizations to improve their outreach in China. ...
WeChat for Academia: 3 Scientific Accounts with High Engagement
This article will discuss three accounts that have been using WeChat to effectively engage with researchers in various ...
Maximizing Member Uptake of Your Society Offerings: A Four-Step Approach
Societies are faced with the need to maximize members’ uptake of their offerings to boost revenue both directly ...
How Societies and Research Institutions Can Use Comics for Outreach ...
The word ‘comics’ generally suggests superheroes saving the world, a kid with an imaginary tiger friend, or a ...
Academic Publishing TrendsBusiness of Academic PublishingMarketingResearcher EngagementSocial MediaSocial Media Outreach
WeChat for Academia: 5 Western Publishers Who Have Created an ...
A number of leading international publishers have set up official WeChat accounts to engage with Chinese researchers through ...
Four Author Concerns Publishers Should Know
Authors are at the center of the scholarly publishing system and serve as the primary conduits in creating ...
Building a Digital Presence in a New Country: What Academic ...
The academic publishing and research landscape globally has undergone significant disruption in the last few years, particularly with ...
Research Societies in the Post-Roe World
June 24, 2022, will go down in history as the date thatthe US Supreme Court overturned the landmark ...
A Matter of Pride: Efforts to Improve LGBTQ+ Inclusivity in ...
Pride Month (June) is an opportunity to highlight the efforts and contributions of LGBTQ+ researchers. Despite the progress ...
Social Listening: Why You Need it for Your 2022 Conference
Promoting a conference on social media is all in a day’s work to most academic societies. It’s relatively ...