What Twitter’s Newly Revealed Algorithm Means for Your Online Presence
With more than 500 million daily users across the globe, Twitter manages a staggering 150 billion tweets every ...
WeChat for Academia: Mini-programs and how to use them
WeChat is indisputably a powerful tool for both publishers and scientific organizations to improve their outreach in China. ...
WeChat for Academia: 3 Scientific Accounts with High Engagement
This article will discuss three accounts that have been using WeChat to effectively engage with researchers in various ...
Maximizing Member Uptake of Your Society Offerings: A Four-Step Approach
Societies are faced with the need to maximize members’ uptake of their offerings to boost revenue both directly ...
How Societies and Research Institutions Can Use Comics for Outreach ...
The word ‘comics’ generally suggests superheroes saving the world, a kid with an imaginary tiger friend, or a ...
Academic Publishing TrendsBusiness of Academic PublishingMarketingResearcher EngagementSocial MediaSocial Media Outreach
WeChat for Academia: 5 Western Publishers Who Have Created an ...
A number of leading international publishers have set up official WeChat accounts to engage with Chinese researchers through ...
A Matter of Pride: Efforts to Improve LGBTQ+ Inclusivity in ...
Pride Month (June) is an opportunity to highlight the efforts and contributions of LGBTQ+ researchers. Despite the progress ...
Communicating Politically Sensitive Research: Tips for Societies and Publishers
Science today is more politicized than ever. Biomedical research in particular has attracted a lot of attention, be ...
Seven Ways to Improve Your Virtual Networking Event
The years 2020 and 2021 were marked by a boom in online conferences, and even as in-person events ...
Growing and Retaining Membership in 2022: What Societies Need to ...
Academic societies have good reasons to fear declining membership in 2022, for various reasons such as income loss ...