Why is it important to communicate your research within your field?
Writing a research article is a tedious task, and once complete, opens a world of possibilities besides giving great personal satisfaction. It involves years of research and collecting relevant information. To ensure the spread of knowledge and information among people, communicating this information in the right way is important.
Only when a research is effectively communicated to their peers can it make a difference. We live in a digital age, where researchers are exposed to huge chunks of information. Therefore, it becomes important to constructively communicate one’s research, so that it cuts through the clutter and stands out to make an actual impact.
How to make your research known
The first tool of communicating research is plain-language summaries. A plain-language summary is an effective science communication tool that summarizes technical jargon and findings in a manner that is easier to comprehend in a short span. This allows researchers to reach a wider audience, and also for the research to be accessible to people from outside the scientific community. This is a useful tool, as it is helpful for general readers and fellow scientists who may not be well-versed with the area of research and are unfamiliar with the jargon used in a study.
Another way of summarizing research findings is through a research presentation. Think of this as a visual version of your paper. The presentation should include a short introduction; hypotheses – A brief description of the methods, tables, and/or graphs related to the findings and the interpretation of data.
The presentations should be no longer than 10 minutes. The idea is to distil the information into a few bulleted lists, diagrams, tables and graphs.
Lastly, one can use infographics to communicate one’s research. Basically, these are graphical representations of data points mentioned in the article which allow the reader to visualize the research and thus create a long-lasting impression.
How Impact Science helps
At Impact Science, we help researchers effectively communicate their research article to the correct audiences by providing them with the aforementioned services and various others. Our team of scientists, illustrator and designers works closely with Publishers to understand their needs and create all relevant media tools.